Case Studies & eBooks
Real-life Case Studies on Improving Sales Performance
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![Stop The Turnover]()
Stop The Turnover
A look at the staggering results a security alarm client saw after enlisting Braveheart to curb problematic turnover.
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![Two business professionals giving each other a high-five in an office setting, smiling, with a laptop, documents, and coffee mugs on a wooden table.]()
A Winning Combination
A Braveheart client was frustrated with languishing sales and thought outside help was needed to create change.
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![Close-up of a financial line graph on a computer screen, showing fluctuating data trends over time.]()
A Mixed Bag of Results
A client struggled for years with a veteran sales manager leading the sales team, but with limited sales growth in effectiveness.
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![Person holding a smartphone displaying a stock market chart with candlestick patterns.]()
To Promote or Not to Promote
A study of a Braveheart client contemplating whether or not to promote a superstar salesperson to manager or not.
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![Store window display with "Sale" signs in neon lights and clothing items hanging on racks.]()
Fighting Commodity Mindset
A company struggled with their products being bought like commodities and were forced to answer to RFPs.
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![Red 'For Hire' sign on vintage taxi meter]()
Finding a Better Way to Hire
A client’s sales team struggled adding new clients and contemplated hiring a “hunter”. They could not afford to make a mistake.
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![Two people brainstorming with sticky notes on a glass wall in an office environment.]()
Motivate without Bonuses
Not every salesperson is motivated by money as was uncovered with this Braveheart client company.
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![Two people sitting at a desk working on laptops and reviewing documents with notes and sketches.]()
Relying on Sales Managers
A client suffered because their sales manager was their number one seller and he eclipsed the collective sales of the team.
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![Laptop displaying business analytics and graphs on screen, placed on a sofa.]()
Examples of Problems We Solve
A comprehensive compilation of problems the Braveheart Sales team has solved for clients across a variety of industries.
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![Four men in a modern office discussing and brainstorming with a whiteboard covered in sticky notes, two seated on a couch with laptops, one standing and presenting, and one sitting with a laptop on his lap.]()
Impact of a Sales Manager
This case study reviews the positive impact having a professional sales manager (even if part-time) had on a client’s business.
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![A salon with a smiling woman standing behind a counter assisting a customer. The interior has modern decor with mirrors, chairs, and wooden beams, and other people in the background receiving services.]()
Changing Behaviors
Braveheart Sales helped a client in need of behavior changes in order to support specific corporate sales goals.
Some of Our Favorite White Papers & eBooks
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![Two businesspeople high-fiving in an office, sitting at a wooden table with a laptop and papers, brick wall and windows in the background.]()
Build a Profit-Producing Engine
This eBook teaches you how to avoid costly hiring mistakes, how to build a revenue-generating sales team, and how to create a repeatable, predictive hiring and onboarding system. Effectively revolutionize your sales hiring process.
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![Graph on dotted paper showing an upward trend with a ruler and pens nearby. Labeled "Sucking to Not Sucking" and "The Past to The Future."]()
The Trust Project
Written by Dave Kurlan of Objective Management Group, this white paper explores the impact that the lack of trust has on influencing the buyer. It highlights characteristics and behaviors of the least trustworthy salespeople by industry.
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![Hand holding a smartphone displaying a stock market chart.]()
Salesperson Selection
This white paper reflects current data surrounding what predicts success among sales hires. Dave Kurlan of Objective Management Group wrote this white paper and describes the methodology behind the assessments his company developed.
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![Store window with neon sale signs, displaying jackets and shoes on sale.]()
Sales Longevity The Science of Predicting Sales Turnover
This white paper authored by Dave Kurlan of Objective Management Group, describes the process to calculate the New Salesperson Return on Investment. This approach aids in hiring sales talent.
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![People in a meeting discussing while sitting at a table with a laptop, smartphone, and notebook.]()
Effective Sales Process Execution – Sales Leaders Guide
Produced by Membrain, this white paper shows sales effectiveness at a current near-record low and deteriorating customer relationships. This detailed guide maps out your sales process.
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![Promotional graphic for whitepaper on revenue coaching for C-level executives, with 'Download Now' text.]()
Revenue Coaching For C-Levels
Discover the revenue-boosting methodologies that top C-Level coaches recommend to help CEOs overcome the challenges of a recession.
