Why Your Hot New Sales Tips Will Fail to Deliver

Why Your Hot New Sales Tips Will Fail to Deliver

I recently responded to a reporter’s query about the best new tips and tricks for sales coaches to help their sales teams increase annual revenue by a factor of ten. Reflecting on where the most powerful opportunities lie, I concluded the best path to exponentially boost revenue for most companies is not through “hot new sales tips and tricks.” Rather, it will be found by going back to the basics. Only organizations that already have a functional sales foundation in place are well-poised to benefit from new strategies and techniques. Sustainable performance can’t be achieved via shortcuts. What follows is […]

Is Legacy Exposing You to a Devastating Black Swan Event?

Is Legacy Exposing You to a Devastating Black Swan Event?

Written by Gary Delbridge. This was originally posted on The Sales Professor Blog by our OMG Partner affiliate in Australia, Objective Assessment and is reposted here with minor modifications.

I spend much of my time talking to CEOs about the importance of their organization having a powerful sales process and building sales capabilities within their teams. The problem is, the more time I spend looking into sales issues within organizations, the more apparent it is that the bigger problem is . . .

Legacy — the way we’ve always done things!

Whether we acknowledge it or not, our behaviors in life are directly influenced by our past experiences; hence […]

How to Turn a Good Salesperson Bad: A Cautionary Tale

How to Turn a Good Salesperson Bad: A Cautionary Tale

Written by Gary Delbridge. This was originally posted on The Sales Professor Blog by our OMG Partner affiliate in Australia, Objective Assessment and is reposted here with minor modifications.

More than 20 years ago, while working in the area of corporate transformation, I came across a fascinating explanation of the nature of culture within companies. I, like many people, saw the culture of a company as something “inherent” in any organization. But until that time, I failed to understand how it came into being and underestimated the enormous impact it had on the performance of those within a company.

While studying “Total Quality Management” […]

Be an Exception to the Latest Depressing Stats on Consultative Selling

Be an Exception to the Latest Depressing Stats on Consultative Selling

Hello. Are There Any Consultative Salespeople Out There?

I read a fantastic, albeit depressing article that was published yesterday by Dave Kurlan, founder of Objective Management Group (OMG).

Periodically, OMG mines the data on the thousands of salespeople that are assessed using their tools each year (now over 1 million salespeople in total). What they have learned is that the average consultative seller competency has not improved much over the last four years. Despite so much more information out there about sales effectiveness. And despite the hundreds of training and development companies that exist to try and improve sales skills of sales […]

Implementing a Sales Process: 4 Classic Mistakes to Avoid

Implementing a Sales Process: 4 Classic Mistakes to Avoid

Written by Frédéric Lucas. This was originally posted by our OMG Partner affiliate in Canada, Prima Ressource and has been translated from French.

The sales process is the backbone of a company’s sales operations.

In this article, we describe the mistakes made by sales managers in the implementation of the sales process. So it is assumed that the company has defined a procedure for formal and structured sales.

Mistake # 1: The sales process is not integrated with CRM

Even an effective and well-structured sales process is useless if its steps are not integrated into your CRM (Customer Relationship Management). Without this integration, your […]

How to Use LinkedIn and Reachable for Referrals

How to Use LinkedIn and Reachable for Referrals

In my last article I spoke about the importance of asking for referrals and introductions. I described how one can accomplish this either the old-fashioned way, through asking, or by using LinkedIn or Reachable. I have been asked to explore these online applications a little bit further. So here goes.

We will start with the premise that receiving a referral or introduction far exceeds any cold calling one can do in terms of return on investment. Additionally, we will assume that your sales teams are already involved in seeking referrals the old-fashioned way.

Here is a simple primer on using LinkedIn for […]

Referral Gathering for Sales: Go Old School or Go On Social?

Referral Gathering for Sales: Go Old School or Go On Social?

I was at a conference in sunny La Jolla, CA last week presenting to a group of very successful business owners in the security industry. Most have owned their companies for decades and have already built thriving recurring revenue businesses. Still, every single one of them has a keen interest in sales expansion. Each of them wants to better understand how to keep moving their sales teams forward on the path to increased selling efficiency.

A conversation was had about whether their sales reps need to understand the ins and outs of social media, and how to use services like LinkedIn […]

Should Your Salespeople Sell the Way Car Salespeople Do?

Should Your Salespeople Sell the Way Car Salespeople Do?

I am just concluding the process of leasing another new car. Even though I study and teach selling and negotiating techniques, I don’t like the process any more than most people do. But I have approached this particular experience as a student of their process and I believe I have observed some things that may help other sales teams.

It is clear to me that the reason most of us don’t like the process is that we seldom have all the facts. The car dealer has much more information about the situation than we do and, therefore they carry more power in […]

A CRM Alone Won’t Fix Your Sales Management Problem

A CRM Alone Won’t Fix Your Sales Management Problem

It seems that I have been in many conversations lately about Customer Relationship Management Systems, or CRMs. I have spoken with a variety of business owners and sales team leaders who are inquiring about the “best” CRM for their situation. What most are really looking for is a magic bullet to make their salespeople do the right activities to generate enough business. I am not a highly technical person so I cannot share all the ins and outs of the different products on the market. And, I haven’t actually found one that MAKES a salesperson do what they are supposed […]

Do Not Be Confused: Sales Activities Do Not Replace Sales Results

Do Not Be Confused: Sales Activities Do Not Replace Sales Results

I have written a bunch about the need for sales managers to hold their salespeople accountable to certain behaviors. As a matter of fact, it is essential that there be an agreed-upon sales activity plan which the salesperson has agreed to be bound to and which the sales manager has agreed to hold them accountable to. The accountability piece is essential in improving sales effectiveness.

We first have to set the standard of activity. Once the salesperson is doing the appropriate activity level then we can work on the coaching their effectiveness. But – and this is a big but – […]