The “Fact” that Prospects Are Honest Is Hurting Sales Growth

The “Fact” that Prospects Are Honest Is Hurting Sales Growth

85% of salespeople have self-limiting beliefs that hurt their sales effectiveness. 85%! Huge!

And one of the most common Sales Self-Limiting Beliefs we see in sellers is the belief that Prospects Are Honest. The number actually went up one percentage point since I last reviewed the data in October 2019.

You probably have heard the old adage, “How do you know a prospect is lying? Their lips are moving!” LOL

All Kidding Aside

Most prospects are not deliberately being dishonest with sellers. They are telling little-white-lies such as.

“I need to think it over.”

“Now just isn’t a good time. Can you check back […]