Teaching Old Dogs New Tricks

Teaching Old Dogs New Tricks

It has been said that you can’t teach an old dog new tricks. As this axiom relates to salespeople, it is sometimes true and sometimes untrue. The outcome can be determined by which category the salesperson falls into. In other words, in which kind of dog we are dealing with.

Dog Training and People Training

Here at Braveheart, we are in the human performance business as it specifically relates to sales effectiveness. And the businesses of people training and dog training are really quite similar.

Okay, before I go on, let me apologize if by comparing salespeople to dogs I offend anyone, but […]

Fix the 5 Reasons Sales Hiring is So Hard to Get Right

Fix the 5 Reasons Sales Hiring is So Hard to Get Right

We work with many companies, both small and large, who suffer from the same issues when it comes to hiring. They all have difficulty attracting, selecting and onboarding the right salespeople.

Repeatedly, we hear the frustration of executives who have wasted countless hours and thousands of dollars hiring salespeople who don’t work out. Compounding the problem is that when the market is tight for good sales talent, hiring managers feel pushed to just fill positions, not understanding that hiring poorly likely will cost the company three to five times the hire’s annual compensation.

Sales hiring is the most difficult to […]